— PROJECT NAME
CBUM / Chris Bumstead
July '21 – August '21
Collaborating with RAW Nutrition and the renowned Chris Bumstead (CBUM), I took on the creative challenge of designing a label for Chris's line of pre-workout and protein powder supplements.
As a three-time consecutive winner of the prestigious Mr. Olympia awards and a fitness industry titan with close to 12M followers on social platforms, Chris is one of the leading figures in the fitness world. My role in this collaboration was to visually encapsulate his brand and persona into the supplement line.